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See strategic partnership that works

Strategic Partners (also called strategic allies) is a coming together of two or more companies to work together in joint ventures or other partnerships.
 
McDonald’s had several strategic partners. For example, it has one arrangement with Walmart whereby small McDonald’s restaurants are built in many Walmart stores.
 The firm also has a long-term deal with Disney: McDonald’s promotes Disney movies in its stores, and Disney has allowed McDonald’s to open restaurants near its resorts. And many of the firm’s foreign stores are built in collaboration with local investors. Strategic partnerships help companies get the expertise they lack from other companies. 
The partnerships also help spread risk and open new market opportunities. Indeed, most strategic partnerships are among international firms. 
For example, Ford had strategic partnerships with Volkswagen (sharing a distribution and service center in South America) and Nissan (building minivans in the United States). Even bitter rivals Ford and General Motors had worked together as strategic partners designing a new 10-speed transmission.

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