Join Ransford to top up your skills learning the new ways of positioning brands No company can win if its products and services resemble every other product and offering. As part of the strategic brand management process, each companyoffering must represent the right kinds of things in the minds of the target market. Consider how DirecTV has positioned itself. Click here to Learn more.
Publishes eclectic topics on human worldviews, desires; needs, wants; aspirations, choices, preferences, lifestyles, behaviours, values; social constructions, trends, culture, politics, religions, ---- and ultimately human perspectives. John lectures at the Ransford Global Institute- https://rtse.yolasite.com/