“Neoliberalism” is among the most contested political and economic concepts of the modern era, emblematic of a broader proliferation of ideological “isms” that have emerged alongside globalization. The term itself did not originate as a polemical weapon, but rather as a modest intellectual project. It was first coined in post–World War I Germany by economists and legal scholars associated with the Freiburg School, who sought to revive classical liberalism in a moderated form—one that acknowledged the need for a regulatory framework to preserve market competition. The concept re-emerged in a very different context during the 1970s, when Latin American economists employed neoliberalismo to describe a set of pro-market reforms emphasizing privatization, deregulation, and fiscal discipline. By the early 1990s, however, the term had undergone a decisive semantic shift. Critics of market-oriented reform, particularly in the global South, infused “neoliberalism” with sharply pejorative conno...
John writes on trends, worldviews, lifestyles, and human behavior, exploring how people think, choose, and live. His work spans innovation, values, politics, religion, and philosophy, with a strong focus on culture, everyday life, and social change— examining alterations in the pattern of society. In addition to writing, John directs online programs at Ransford Global Professional Development LLC: https://ransford.yolasite.com/