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Affordance

 We live in a world filled with objects, many natural, the rest artificial. Every day we encounter thousands of objects, many of them new to us. Many of the new objects are similar to ones we already know, but many are unique, yet we manage quite well. 

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How do we do this? Why is it that when we encounter many unusual natural objects, we know how to interact with them? Why is this true with many of the artificial, human-made objects we encounter? The answer lies with a few basic principles. Some of the most important of these principles come from a consideration of affordances. 

The term affordance refers to the relationship between a physical object and a person (or for that matter, any interacting agent, whether animal or human, or even machines and robots). An affordance
is a relationship between the properties of an object and the capabilities of the agent that determine just how the object could possibly be used. 

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 A chair affords (“is for”) support and, therefore, affords sitting. Most chairs can also be carried by a single person (they afford lifting), but some can only be lifted by a strong person or by a team of people. If young or relatively weak people cannot lift a chair, then for these people, the chair does not have that affordance, it does not afford lifting.

The presence of an affordance is jointly determined by the qualities of the object and the abilities of the agent that is interacting. This relational definition of affordance gives considerable difficulty to many people. We are used to thinking that properties are associated with objects. But affordance is not a property. An affordance is a relationship. Whether an affordance exists depends upon the properties of both the object and the agent.

Glass affords transparency. At the same time, its physical structure  blocks the passage of most physical objects. As a result, glass affords seeing through and support, but not the passage of air or
most physical objects (atomic particles can pass through glass).

The blockage of passage can be considered an anti-affordance—the prevention of interaction. To be effective, affordances and anti-affordances have to be discoverable—perceivable. This poses a difficulty with glass. The reason we like glass is its relative invisibility, but this aspect, so useful in the normal window, also hides its anti-affordance property of blocking passage. 

As a result, birds often try to fly through windows. And every year, numerous people injure themselves when they walk (or run) through closed glass doors or large picture windows. If an affordance or anti-affordance cannot be perceived, some means of signaling its presence is required:We can call this property a signifier (discussed in the next section).

The notion of affordance and the insights it provides originated with J. J. Gibson, an eminent psychologist who provided many advances to our understanding of human perception.  He started off as a Gestalt psychologist, but then developed an approach that is today named after him: Gibsonian psychology, an ecological approach to perception. 

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He argued that the world contained the clues and that people simply picked them up through “direct perception.”  He pointed out that all the senses work together, that we pick up information about the world by the combined result of all of them. “Information pickup” was one of his favorite phrases, and Gibson believed that the combined information picked up by all of our sensory apparatus—sight, sound, smell, touch, balance, kinesthetic, acceleration, body position—determines our perceptions without the need for internal processing or cognition. 

His brilliance was in focusing attention on the rich amount of information present in the world. Moreover, the physical objects conveyed important information about how people could interact with them, a property he named “affordance.”

Affordances exist even if they are not visible. For designers, their visibility is critical: visible affordances provide strong clues to the operations of things. A flat plate mounted on a door affords pushing. Knobs afford turning, pushing, and pulling. Slots are for inserting things into. Balls are for throwing or bouncing. Perceived affordances help people figure out what actions are possible without the need for labels or instructions. 

Learn more at the Ransford Global Insitute

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