John Iduh Blog

"Spray: A simple metaphor for versatility and impact! From killing mosquitoes to making farms flourish, and from refreshing spaces with perfume to solving countless problems. A little spray goes a long way! 💧💨 #Innovation #Versatility #EverydaySolutions"

 To register a private company limited by shares with the Corporate Affairs Commission (CAC) in Nigeria, you will need the following documents and information: 1. Company Name Two proposed names for the company (to check availability and reserve one). 2. Objectives of the Company A clear statement of the business objectives and activities the company will engage in. 3. Share Capital Authorized share capital (minimum is ₦100,000 for private companies, ₦1,000,000 for public companies). Division of shares among shareholders. 4. Shareholders Names, addresses, and email addresses of the shareholders. Number and value of shares to be held by each shareholder. 5. Directors Minimum of two directors is required. Information required for each director: Full name. Residential address. Email address and phone number. Means of identification (National ID, International Passport, Driver’s License, or Voter’s Card). 6. Company Secretary (Optional for Small Companies) Details of the company secret...

We often find ourselves trying to accomplish something important to us, but to do so, we have to cooperate with others. These "others" may include people we don't get along with, like, or trust, which can make it feel impossible to work together – almost like collaborating with the enemy.  Pluralism emphasizes the value of diversity and the importance of working with people whose perspectives differ from yours. To navigate such differences effectively, it is crucial to cultivate open-mindedness, respect, and empathy.  Begin by actively listening to understand their viewpoints without judgment, recognizing the validity of their experiences.  Build trust by finding common ground while acknowledging and respecting differences.  Approach disagreements as opportunities for learning rather than conflict, focusing on shared goals and collaborative problem-solving.  By fostering an inclusive environment where diverse ideas are valued, it becomes possible to harness the ...

What is Amapiano? Amapiano is a vibrant genre of electronic dance music that emerged in South Africa in the early 2010s. Known for its soulful and relaxing vibe, it is a unique blend of deep house, jazz, and lounge music, infused with a distinctly South African flavor. Over the years, Amapiano has evolved into a cultural phenomenon, capturing the hearts of music lovers both locally and internationally. One of the key features of Amapiano is the log drum, a bassline that creates a rich, resonant sound that defines the genre. The use of pianos and keyboards is another signature element, giving the genre its name—“Amapiano,” which means “the pianos” in Zulu. The melodies are smooth and soulful, often accompanied by jazzy instrumentals that create an immersive listening experience. Amapiano's tempo is typically slower and more laid-back compared to other electronic dance music styles. This allows it to stand out as both a danceable and relaxing genre. Its roots are deeply influenced by...

Catalytic innovation is a type of innovation that creates scalable, sustainable, and systemic change by addressing social issues in a way that significantly disrupts existing systems.  Unlike traditional innovation, which focuses on incremental improvements or high-end markets, catalytic innovation targets overlooked or underserved populations, providing them with affordable and accessible solutions.  These innovations often operate within constrained resources and prioritize social impact over profit maximization. They challenge incumbents by offering simpler, cheaper, and more user-friendly alternatives, enabling marginalized groups to access opportunities previously unavailable to them.  A hallmark of catalytic innovation is its potential for widespread replication, thereby transforming entire industries or sectors.  For example, microfinance institutions disrupted traditional banking by providing financial services to low-income individuals, empowering them to pa...

The 4As of marketing—Acceptability, Affordability, Accessibility, and Awareness—are a consumer-centric approach to understanding and meeting customer needs. This framework, introduced by Jagdish Sheth and Rajendra Sisodia, shifts the focus from the traditional 4Ps (Product, Price, Place, Promotion) to elements that directly impact customer behavior and decision-making. 1. Acceptability refers to how well a product or service meets the needs and expectations of the target market. Businesses must focus on delivering value and ensuring their offerings align with consumer preferences, cultural norms, and lifestyle demands. Customization, quality, and reliability are critical components of acceptability. 2. Affordability considers the financial capacity of consumers to purchase a product or service. This includes not only the price but also the perceived value and the payment options available. Companies can enhance affordability by offering competitive pricing, financing options, or smal...

Throughout history, humanity has made remarkable strides in science, technology, human rights, and governance. However, progress is never an automatic process. It requires effort, resilience, and a commitment to overcome obstacles. The truth is, while progress is possible, it is not guaranteed. If we do not actively fight for it, stagnation—or even regression—can take its place. The Struggle for Civil Rights A powerful example of this principle can be found in the Civil Rights Movement in the United States during the 20th century. For decades, systemic racism and segregation defined the lives of African Americans. While the U.S. Constitution promised equality, that ideal remained unrealized for millions. Leaders like Martin Luther King Jr., Rosa Parks, and countless others fought tirelessly for the progress we see today. Their efforts led to landmark achievements such as the Civil Rights Act of 1964 and the Voting Rights Act of 1965. However, even these victories were not the end of th...